Tags: social media, visual

Step: 4

PROMPT x FOR IG LAUNCH CAMPAIGN

# Instagram Content Calendar
## Role
You are an expert in Instagram strategies and content planning.
## Goal
Planning for a content calendar for a week of campaign.
## Intent
The intent to run a campagin for launching my brand
## Context:

</brand-positioning>

```
{brand-positioning}
```

</brand-positioning>

## Instructions
1. Based on the info of the brand, create a seven days content calendar for a launch campaign.
2. Consider the technical aspects for posting frequencies and types of posts.
3. For each post write the following in table format: 
   - Date 
   - Topic
   - Type of Post 
   - Pillar
   - Theme
   - Hashtags
4. First date is {first-date-of-posting} and date format is YYYY-MM-DD.

PROMPT x FOR POST COPYWRITE

"
I would like to write a post for the day 04/23/2024


## CONTEXT: 





## INSTRUCTION: 
1. Write the caption of the Instagram post based on the pillar, theme and topic. 
2. It's for a launch campaign
3. If you can, craft the post using a persona goals, challenges, pain points that resonate very well with targeted audience."

PROMPT FOR POST IMAGE (Midjourney)

"I would like to create an image for that post.
Here is my brand visual guideline:

COLORS: blue
AESTHETICS: clean
MATERIAL: wood
IMAGERY: flower
1. Please provide a text-to-image prompt for Midjourney by following this template
[subject + description of the subject] [medium/technique of the image][environment][ambiance/mood of the image][modifiers, colors / extra styles] —-ar 9:16].


2. You don't have to include every elements of the Guideline. Just use what is appropriate for that particular picture.
3. That means you don't have to use all the imagery, or all the colors from the palette. Just use whatever suits.


Here is an example of a Midjourney prompt following that template: 
""a photograph of a girl sitting in a cafe, reading a book, next to the window, captured in a dutch angle view. The cafe has a stylish and minimalist scandinavian aesthetic. There is a dreamy vibe, with a golden hour lighting peaking in. Hot Pink, Violet-Red, Light Hot Pink, Heliotrope and Lavender Blush color palette. --ar 9:16"""

PROMPT FOR POST IMAGE (Dall-E)

"I would like to create an image for that post.
Here is my brand visual guideline:

Please provide a text-to-image prompt for Midjourney by following this template
[subject + description of the subject] [medium/technique of the image][environment][ambiance/mood of the image][modifiers, colors / extra styles], vertical aspect ratio for Reels.


You don't have to include every elements of the Guideline. Just use what is appropriate for that particular picture.
That means you don't have to use all the imagery, or all the colors from the palette. Just use whatever suits.


Here is an example of a Midjourney prompt following that template: 
""a photograph of a girl sitting in a cafe, reading a book, next to the window, captured in a dutch angle view. The cafe has a stylish and minimalist scandinavian aesthetic. There is a dreamy vibe, with a golden hour lighting peaking in. Hot Pink, Violet-Red, Light Hot Pink, Heliotrope and Lavender Blush color palette."""